This large signage was created for AirEng, engineers working with industrial fans and blowers. The companies slogan of ‘Performance by Design’ means that the visual branding of the company is paramount to creating a cohesive brand identity.

Signage is an important tool for current and potential customers and the design needed to be high quality, eye catching, precise and correct.

Many of the graphic elements had been designed previously for AirEng, including the logo design, the company colours, and typography. The signage continues with this authentic continuation of the brand personality. The signage uses these polished elements in the details of the design. The elements are unique to the company and work as a range of promotional material that compliment every aspect of the brand.

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